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ADDVOLUME TEXTURE CREME IS A MIRACLE FOR FINE HAIR.
Whether hair is perfectly done or pulled back when ducking in from the rain and fog, the fashion-savvy in London are always trying new products to get the best look for their personal style. For those with fine hair, it’s all about adding texture, body and volume.
New ADDVOLUME Texture Creme is a dream for anyone with fine hair.
Its innovation lies in the calcium minerals – they coat every hair strand to make hair feel thicker and look fuller, you can get up to 80% more volume!
what's best? it's weather-proof, providing humidity resistance for up to 3 days, so styles will last, even in
the thickest London fog.
Typically, people looking for volume go for a volumizing foam. They think they want volume, but they really need a product that thickens — and a product light enough so styles won’t drop. Texture Creme is less about lift, and more about body and width in a style.
With heat protection, so you can style with hot tools and frizz control, so your texture will stay put, this product is a miracle for fine hair (and will quickly become your best friend).
What products work well for fine hair? Here's the perfect Style Equation
INSTANTLY IMPROVES MANAGEABILITY AND ADDS BODY WITHOUT WEIGHT.
ACTIVELY PLUMPS EACH HAIR STRAND FOR ALL-OVER BODY AND FULLNESS.
SHAPE WITH HOT TOOLS AND
TAKE AS A FINISHING SPRAY FOR EXTRA HOLD AND SHINE.
INSPIRATION: THE CITY OF SEOUL IS A JUXTAPOSITION OF
HYPERMODERN SKYSCRAPERS AND CENTURIES-OLD BUDDHIST TEMPLES, PALACES AND STREET MARKETS.
We developed MOISTREPAIR Cleansing Conditioner as the newest START product.
18.06.2017
Royalty, punk, high tea and High Street all merge together, creating a unique style that is truly London. Walking the streets of London, you feel like the style you see could never work in any other city. Even though nothing is off-limits, the style still feels though-through and perfectly fitting to the person who’s wearing it.